Adjusto
Automating price discovery in the secondhand market through Dutch Auction mechanics.
Adjusto addresses the inherent inefficiency of C2C marketplaces: the friction of negotiation. By implementing a Dutch Auction mechanic where prices decay over time, the app replaces manual haggling with algorithmic price discovery. This shifts the user experience from social confrontation to strategic timing, ensuring items find their true market equilibrium while maximizing the clearance rate for sellers.
Role
Innovation & UX/UI Designer
Context
Student project supported by Swiss Post
Timeline
14 weeks in 2024
Team
3 Designer (Co-Students)
Outcome
High Fidelity Prototype
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